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‘New Coke,’ infamous 1985 failed formula, resurrected for ‘Stranger Things’ partnership

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“New Coke” is back, but you may not have ever known that it was gone, or that it even existed in the first place.

Coca-Cola and Netflix announced Tuesday that they will be re-releasing New Coke as part of a partnership to promote Season 3 of “Stranger Things,” which is set to take place in 1985, a year of infamy for the Coca-Cola Company.

Back in 1985, Coca-Cola suffered one of its worst marketing blunders when it changed the formula for Coke, creating New Coke. It was an attempt to combat declining sales numbers in a consumer market that was favoring the sweeter taste of Pepsi-Cola as well as non-cola sodas.

When the change was announced, some people panicked and started stocking up on as much classic Coke as they could get their hands on, with one man in San Antonio, Texas running out and purchasing $1,000 worth of Coke.

The 800-GET-COKE phone line and Coca-Cola offices across the United States were almost immediately inundated with calls from upset consumers. The hotline was receiving 1,500 calls a day by June of that year, compared to the usual 400.

New Coke was scrapped after a mere 79 days because of the backlash.

“The summer of 1985 did in fact change everything for us with the introduction of New Coke, which was also arguably one of the biggest pop culture moments of that year,” said Oana Vlad, director of Coca-Cola Trademark, Coca-Cola North America.

Workers had to retrieve the New Coke recipe from the safe for the “Stranger Things” partnership.

“All told, everything took about six months and was top secret,” said Peter Shoemaker, director of sparkling category commercialization.

Workers also had to recreate the logo and the slightly different Coke red for the cans from more than 30 years ago.

“The partnership with Coke gives Netflix the opportunity to reach a massive audience via one of the most recognizable brands in the world in a deeply authentic way,” said Netflix Head of Global Partner Marketing Barry Smyth.

Beginning Thursday, Coca-Cola will release a limited number of cans of New Coke as part of a “Stranger Things” package. An “upside-down” Stranger Things-inspired vending machine will also pop up in select cities this summer to dispense free cans of New Coke for a limited time.

Source: http://www.fox2detroit.com/news/new-coke-infamous-1985-failed-formula-resurrected-for-stranger-things-partnership

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A look back at the Stonewall uprising, a milestone for gay rights

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Mark Segal has no trouble recalling the early hours of June 28, 1969 — when the first in a series of violent protests by members of New York’s gay community erupted outside the now-legendary Stonewall Inn.

In the wee hours of that Saturday, a hot night in Manhattan, a group of lesbians, drag queens, transgender people and young, gay men including Segal decided to stand up to police abuse.

They cornered a group of officers who had earlier raided the Stonewall Inn, a seedy, popular gay bar in Greenwich Village — the second such raid that week alone.

“It was the first time our community imprisoned the police, who had always imprisoned us before,” Segal told AFP, looking back on what would become a seminal event in the gay rights movement.

Segal was only 18 at the time, and had come to New York from Philadelphia just over a month earlier. He said he can still remember the “pure joy” of that night.

“The passion was so overwhelming,” he said, adding that of course, no one then understood the historic significance of what was unfolding.

Source: https://news.yahoo.com/look-back-stonewall-uprising-milestone-gay-rights-021221175.html

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All the Free & Cheap Food You Can Get for the First Day of Summer

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The first day of summer always causes double takes. There are a lot of ways we unofficially mark the start of summer. If you’re a student or parent, the end of the school year is probably considered the start of summer. If you just live for excuses to be outside, Memorial Day might be your unofficial start of summer. But the true first day of summer doesn’t come until June 21.

But it’s here. No matter how you mark the season, summer is here. To mark the occasion, restaurants across the country are offering free and cheap food. A lot of it is seasonally appropriate — ice cream and smoothies — and some of it is just good food, which doesn’t necessarily need to wait for the season to be right. Take a look below to find the best deals for the first day of summer from Dairy Queen, Potbelly Sandwich Shop, Pizza, and many others.

Free Food for the First Day of Summer
Dairy Queen
The deal: Download the DQ mobile app for a nice way to welcome the summer season. You can get a free regular or dipped cone with any purchase.
When: June 21

Jamba Juice
The deal: Swing into Jamba for a free small smoothie anytime from 2-5pm.
When: June 21, 2-5pm

Wayback Burgers
The deal: Wayback is trotting out its annual Free Shake Day. When you stop by, you’ll get a free Black & White Milkshake at participating locations. No purchase is necessary.
When: June 21

Wendy’s
The deal: Use the Wendy’s app to get a free Berry Burst Chicken Salad with any purchase.
When: June 21 – July 14

Potbelly Sandwich Shop
The deal: Buy a sandwich, salad or Pick-Your-Pair item and you’ll get one for free.
When: June 20-21

Boston Market
The deal: Boston Market is feeling cocky about its new lunch sandwich options. In fact, they’ll let you turn in the lunch you brought to work and get one of their sandwiches for free today.
When: June 21, 11am-2pm

Smoothie King
The deal: Buy a smoothie on the first day of summer (which is also National Smoothie Day) and use your Healthy Rewards app to get a free smoothie loaded onto your account. The freebie can be redeemed anytime from June 22 to June 27.
When: June 21

B.GOOD
The deal: B.Good Rewards members will get set up with a free smoothie when they purchase any breakfast entrée.
When: June 18-23

Food Deals for the First Day of Summer
Néktar Juice Bar
The deal: Grab a superfood smoothie for just $5 anytime on National Smoothie Day.
When: June 21

Instacart
The deal: Instacart has a couple of deals on sweets. Order through Instacart, and you can get $1.50 off three pints of Ben & Jerry’s ice cream. Or you can get the same off two pints of select Talenti ice cream.
When: Valid until June 30

Pizza Hut
The deal: Get a large pizza for $5.99 in a new flash sale from Pizza Hut.
When: June 17-23

Blaze Pizza
The deal: Place an order of $10 or more through Postmates and you’ll get it delivered for free. Also, every order will come with two free Dough Knots. You don’t have to hit the order minimum to get some free knots.
When: June 19-23

Local Food Deals for the First Day of Summer
City Mouse at the Ace Hotel – Chicago, Illinois
The deal: The restaurant’s usually happy hour will run from open to close to help you maximize what is (hopefully) the day with the most sunlight this year. Drop in for a $4 Kolsch, $7 daiquiri, or $2 cheeseburger quesadillas.
When: June 21

Other Deals Available on the First Day of Summer

Olive Garden
The deal: The restaurant has brought back its buy-one-take-one offer. Buy an entrée that starts at $12.99 and you’ll get an entrée to take home for free. The take-home options include Fettuccine Alfredo, Spaghetti with Meat Sauce, Five Cheese Ziti al Forno, and Cheese Ravioli.
When: Through July 29

McDonald’s
The deal: Order McDelivery through Uber Eats and you’ll get free delivery by using the code “MCDS0DF.”
When: June 17-23

Bojangles
The deal: Swing by to grab a 32-ounce cup of Legendary Ice Tea for a buck. They’ll be celebrating National Iced Tea for quite a while at Bojangles.
When: June 10 – late July

Burger King
The deal: The King is offering a few Whopper meal options. Get a $4 Whopper Jr. meal, a $5 Whopper meal, or a $6 Double Whopper meal. The meal comes with a drink and your choice of fries or onion rings.
When: Ongoing

Stop and Shop
The deal: A five-pack of mini eclairs is just $1.99 at all locations today.
When: June 22

Source: https://www.thrillist.com/news/nation/first-day-of-summer-deals-free-food-2019

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Avengers: Endgame headed back to theaters with new footage

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Avengers: Endgame is heading back to theaters. In an interview with CNET sister site ComicBook.com out Wednesday, Marvel Studios President Kevin Feige said the re-released movie would also include new footage.

“I don’t know if it’s been announced. And I don’t know how much … Yeah, we’re doing it next weekend,” Feige said.

In a separate interview with Screen Rant, Feige said it won’t be an extended cut, but rather “if you stay and watch the movie, after the credits, there’ll be a deleted scene, a little tribute, and a few surprises.”

That tribute will be to late Marvel legend Stan Lee.

“The Avengers assemble once more in order to undo Thanos’ actions and restore order to the universe, reads a new listing from theater chain Cinemark. “Includes seven minutes of bonus content and Stan Lee tribute.”

Marvel didn’t immediately respond to a request for comment.

Avengers: Endgame, which came out in April, broke box office records and became the No. 2 movie of all time in the US in terms of ticket sales. As of June, it’s earned more than $831 million domestically and more than $2.7 billion worldwide. That last figure puts Endgame shy of Avatar’s record of about $2.8 billion worldwide. This re-release could help Endgame close the gap.

The movie followed 2018’s Avengers: Infinity War and largely wrapped up the last decade or so of Marvel Cinematic Universe movies.

The re-release comes a few weeks before Marvel’s next entry, Spider-Man: Far From Home.

Source: https://www.cnet.com/news/avengers-endgame-headed-back-to-theaters-with-new-footage-stan-lee-tribute/

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